
PR Safari
Embark on an exciting adventure with "PR Safari" by CPR, the podcast that immerses you in the dynamic realm of PR in Africa. Our knowledgeable guides offer insider perspectives, hands-on advice and thorough examinations of the latest PR developments and methods across the continent. From navigating the intricate PR landscape to adopting innovative strategies, "PR Safari" is your definitive compass to triumph in African PR. Whether you're an experienced PR expert or new to the field, come along for an engaging and enlightening expedition into the world of PR in Africa. Let's explore together through "PR Safari" by CPR!
Episodes
44 episodes
Influence, counter-influence and battle for meaning
Influence, counter-influence and battle for meaningGuest: Zoe Tsika Zolesa, Strathmore University Communication Student/Gen-ZHighlightComms as fabric of societyThe downside of influence<...
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18:23

How to make brands more loved and respected
Guest: Mike Nzuki, Gen-Z PRactitionerHighlightsTested brand respect+love formulaHow brains respond to messagesEffective behaviour change Successful Business Development.
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Season 2
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Episode 1
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25:29

42. Perfect brand Positioning and Communication Beyond the Ordinary
On this episode of PR Safari as we dive deep into the art of positioning a country with the renowned communication veteran, Victoria Kaigai. Discover how to leverage controversy, tap into opportunities, and craft a compelling brand narrative.
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Season 2
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39:35

41. Graduating From Communication Service Provider to Trusted Advisor
We embark on a journey to understand the changing role of communication professionals with Sam Karanja, Regional Director Africa at Hill and Knowlton Strategies, for a thought-provoking discussion. We explore how communication specialists are e...
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Season 2
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Episode 20
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47:30
40. Communication in Large-Scale Government Mandates: Case of National Construction Authority (NCA)
In this episode, our guest, Wangui Kabala, Corporate Communications Manager at the National Construction Authority, walks us through Quality Control and Assurance (QA) as a crucial component of communication. We discuss why simply...
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Season 2
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Episode 19
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40:10

39. Communication In Complex Organizations: Case of Kenya Power
Gregory Ngahu is a Corporate Communication Officer at Kenya Power. He has served in the Communication Department for 25 years. In this episode, we discuss among other topics:👉🏾Managing a disappointed public👉🏾 Friends and enemies of C...
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Season 2
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Episode 18
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33:07
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38. The Uniqueness Of Health Communication
Discover the nuances of health communication with Dr. Karen Jerop, a social scientist and Communication Lecturer at Alupe University, Explore topics such as the distinctions between health communication and communication within health,...
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Season 2
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Episode 17
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14:19
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37. Customer Experience: The New Battle Ground
The customer is king? Join us on a wild ride through the ever-evolving landscape of Customer Experience (CX) with Paul Kitemu, Lead Consultant and Managing Partner at Inspired Resource Center & Consultancy Ltd.
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Season 2
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Episode 16
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32:34

36. Unlocking The Untapped Potential of Communication
Join us on an exciting journey through the wild world of strategic communication with Sally Kahiu, External Affairs Lead for Africa at World Animal Protection. In this episode, we'll uncover key insights on:Vacuum Communication: Dis...
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Season 2
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Episode 15
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20:14

35. Engaging with and adapting to the masses through Video
Dive deep into the world of audience segmentation with Reuben on this episode! Learn the secrets behind captivating diverse demographics through the captivating case study of "Carol, Caro, Karo." Discover how video content can be tailored to re...
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Season 2
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Episode 14
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23:42
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34. Luxury Brand PR + Presidential Events Management
Winnie's journey is as inspiring as it is unconventional. We'll delve into her remarkable career path, from starting as an usher to navigating the dynamic world of PR.In this episode, you'll discover:The power of pe...
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Season 2
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Episode 13
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20:45

33. Radio Dynamics For Maximum Impact; Future, Present, Past
Join Chiimbiru Gimode, Communications Officer, Communications Authority of Kenya, former radio broadcaster and PhD student at Daystar University, as he shares his insights on:Unleashing the beast: Forget generic campaigns. D...
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Season 2
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Episode 12
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32:48

32. Effective Social and Behaviour Change Communication
Change the world, one campaign at a time: PR Safari dives into behaviour change with UNICEF's expert.Tired of PR campaigns that fizzle out? Join us as we unlock the secrets of influencing behavior for real impact with G...
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Season 2
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Episode 11
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19:34

31. Litigation Communication and Its Siblings
Dive into the Wild World of Litigation Communication on PR Safari!Join George Mlaghui, Director of Corporate Communication at Telkom Kenya, for a fascinating exploration of communication in the legal jungle.This episode of PR Saf...
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Season 2
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Episode 10
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25:24

30. Inside Transformational Internal Communication
In this episode, we explore the current state of internal communications, including topics such as gatekeeping, psychological safety, and the issue of a listening crisis within organizations. Our guest, Ruth Musembi, who is an Associate Managin...
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Season 2
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Episode 9
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28:54

29. The Hallmark of Professional Communication Practitioners
Have you ever wondered what separates communication practitioners from the merely competent to the truly extraordinary? Join us on this episode of PR Safari as we embark on a fascinating journey with Alfred Ng'ang'a , Partner at Oxygène Marketi...
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Season 2
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Episode 8
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17:35

28. Financial Communication With Mercy Randa
Discover the difference between newsmakers and midwives in financial communication and the importance of depth and elasticity in crafting impactful messages. Mercy unravels the intrigues of financial communication and shares the story of how P&...
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Season 2
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Episode 7
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31:42

27. Spotlight on Celebrity CEOs: Communication, Power, Pitfalls
Explore the communicator's dilemma as we distinguish between essential communication strategies and superficial packaging. Delve into the metrics used to measure the real impact of high-profile CEOs and uncover the existing gender gap in this d...
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Season 2
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Episode 6
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25:42

26. Dignified Storytelling In Communication And Extinction Of Beneficiaries
Sally Gift Akinyi, Communication Manager at Womankind Worldwide, provides valuable insights into the challenges of the saviour mentality in communication and the impact of dignified storytelling in portraying individual and community stories.
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Season 2
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Episode 5
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27:37

25. Fundamentals And Key Ingredients Of Strategic Communication
Join Prof. Murej Mak’Ochieng, a lecturer at Multimedia University, in this enlightening episode of PR Safari by CPR. Explore the fundamentals and key ingredients of strategic communication as we distinguish between Communication Strategists and...
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Season 2
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Episode 4
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42:05

24. Amplifying Impact: Common Ground For PR Agencies And Change Agents
In this engaging conversation on PR Safari, Valary Mumbo, Associate, Africa Investments at Luminate, sheds light on the common ground between PR agencies and change agents. Explore the reevaluation of PR business models, increasing revenue thro...
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Season 2
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Episode 3
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19:45

23. From A Village Girl To Deputy Director: Exploring Communication Through Strategies, Policies And Strategic Stakeholder Engagement
Lilian Kimeto, Deputy Director Communication at the ICT Authority, shares her inspiring journey from a village girl tending her family's herds to a high school teacher to her current role as a leading communications professional. She discusses ...
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Season 2
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Episode 2
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22:02

22. PR Perspectives: Lessons From First Kenyan Judge Of PR Week Awards
Discover intriguing PR perspectives in this episode of PR Safari by CPR. Our guest, Joel Chacha, Director at Portland Communication, shares his unique experiences as the first Kenyan judge of PR Week Awards.Join us as we explore Joel's v...
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Season 2
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Episode 1
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21:26

21. 29 Year PR Journey From Australia To Europe To Tell-Em PR In Kenya
Join Elizabeth Cook, Managing Director of Tell-Em Public Relations, as she shares invaluable insights on the foundations of PR, the balance between academia and practical experience, her professional relationship with Mutahi Kagwe, a comparison...
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Season 1
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Episode 21
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28:28

20. The Ideal, Next Level Communication
In this episode, we are joined by Eddie Wanyonyi, Team Leader at Camera Africa Consultants Ltd, who brings his expertise in achieving excellence in communication. Together, we delve into the major gaps among communication professionals and the ...
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Season 1
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Episode 20
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28:43
